From Tradition to Transformation: How Inovance is Driving VT Growth

This article was first published in the EWI Issue-5 2025 of Elevator World India Magazine

Introduction

The vertical transportation (VT) industry has evolved significantly from its traditional roots. Earlier, elevators were seen as basic mobility solutions, limited in functionality. Modern VT, however, has transformed into an ecosystem of safety, convenience, efficiency, and intelligence. Today, elevators and escalators are easier to install, configure, and maintain, making them more accessible to a wider customer base—including low, mid and high-rise buildings, tier-2 and tier-3 cities, affordable housing projects and infra projects like metro, airports, etc. This evolution is expanding the traditional VT customer base into new geographies and market segments.

By Mr. Subramania Bharathiyar, Elevator Product Head, Inovance Technology India

Safety First

Safety has always been at the core of VT systems, but modern elevators take it to the next level with advanced technologies. Integrated elevator controller ensures precise motion control and reliable operations, risk-free during daily use. Features like seismic and fire functions add extra layers of protection, making elevators safer in critical scenarios. The use of multi-beam door sensors enhances passenger safety by preventing accidents and improving traffic flow.  By upgrading traditional VT systems to modern solutions, customers benefit from a safer, more secure, and future-ready transportation experience. The use of multi-beam door sensors enhances passenger safety by preventing accidents and improving traffic flow. 

Enhanced Functional Integration

Elevators today are expected to deliver much more than just vertical movement. Inovance’s elevator solutions provide smooth rides, efficient passenger handling, seismic and fire safety functions, and intelligent technology integration. Designed to support flexible operation modes to enhance ride comfort through precision torque and speed control. This functional integration ensures elevators can meet the demands of both traditional and modern users.

Security Upgrades

Security has become a key differentiator in VT adoption. Inovance offers integration of biometric systems, access cards, fingerprint scanners, and face ID technologies, allowing restricted floor operations and ensuring authorised access. These modern features help transform traditional elevators into advanced systems capable of serving today’s safety-conscious market.

Energy Efficiency

Sustainability is now a major demand driver for VT. Variable frequency drive (VFD) and PMS machine technology enable up to 40% energy savings compared to traditional systems. The use of Active Front End (AFE) regenerative technology allows energy recovery, reducing overall power consumption and compliance with global standards. Elevators equipped with LED cabin lights, standby modes, and advanced destination control technology further optimise energy use by intelligently analysing passenger demand and minimising idle time.

Enabling Aesthetic Looks

Modern VT is not just about performance—it’s also about design. Inovance provides advanced Car Operating Panel / Landing Operating Panel systems and customizable accessories that elevate the aesthetics of elevators. From sleek, modern panels to flexible layouts, Inovance ensures that OEMs and developers can offer designs tailored to building architecture and passenger preferences, blending functionality with visual appeal.

Engineered for a Safe and Sustainable Future

Inovance Technology is at the forefront of elevator and escalator innovation, offering cutting-edge solutions that prioritise accessibility, safety, and efficiency. Advanced NICE series integrated elevator solutions and elevator and escalator drives ME320LN, MD500L, and WISE310 and a dedicated AFE (Active Front End) solution used for energy regeneration. Other features like buttons, electrical harnesses, automatic doors, COPs/LOPs, and various other elevator accessories align with the latest industry standards, ensuring seamless and secure VT experiences for users across diverse applications. 

Conclusion

With a commitment to technological excellence and user-centric design, Inovance continues to revolutionise vertical transportation, making buildings smarter, safer, and more energy-efficient. Inovance’s comprehensive range of elevator solutions is uniquely positioned to address these evolving needs. By making elevators safer, smarter, more energy-efficient, and design-friendly, Inovance empowers OEMs and builders to tap into new geographies, emerging markets, and mid-segment developments. As a result, the VT industry is no longer confined to its traditional customer base; it is expanding into a broader, more diverse landscape—and Inovance is at the centre of driving this transformation.